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App QR Code: take people to the App Store, Google Play or a website

Paste the link to your app and generate a QR Code to promote the download. Mind one detail: the code leads exactly to the link you enter. The generator does not choose the right store for each phone on its own.

1

Content

Send people to the App Store, Google Play or an APK.

App

Need another type? See all QR code types.

2

Customize

Pick different shapes to create a unique QR code.

Visual examples. The final QR code will be generated with the content entered above.

Module shapeThe shape of each little square of the code. Very open shapes can reduce readability in dense codes.
Markers (outer frame)The three larger markers are essential for the camera to recognize the code.
Markers (center)The center can be hollow, round, diamond or star.The center of the markers. Combine it with the outer frame for a unique look.
FramesThe frame organizes the QR code and can include a caption. The no-frame option keeps only the safe area.

How to do it, step by step

  1. Copy the app’s link in the store (or the address of your download page).
  2. Paste the link in the field (the Platform option is only a reference for you).
  3. Customize and test on the phone.
  4. Download and promote.

See where to click, with an image of the tool →

When this is useful

Promote the app on a counter, poster or packaging

Whoever scans reaches the download without searching for the name in the store.

Presentation material

A final slide with the QR Code to download the app.

Tips for a good result

  • To serve iPhone and Android with a single code, use a download page (or smart link service) that detects the device, and generate the QR Code for that page.
  • If the audience is on a single platform, generate the code with the right store’s link.

What this tool does not do

  • The code leads to a single link: it does not detect iPhone or Android on its own.
  • It is static: if the app’s link changes, generate another code.

Frequently asked questions

Does the code choose the device’s store?
No. For that, use an intermediate page that does the redirect.
Does it work for an APK?
Yes, any address works, but installing outside the store requires permission on the device.

More QR Code tools

Text written by Marcelo Amantino · updated October 18, 2026 · who we are